Category: Business Marketing

Loans for Organic Farms

Toki Oshima drawing By Tim Nason A number of resources are available to small farmers who desire financing in the form of loans. Although debt is often anathema to farmers, those who have achieved a certain level of reliable, annual cash flow and a record of profitability will find that a loan can provide financing

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Values Added

By John E. Carroll Contrary to the perceived decline in New England agriculture in the latter years of the 20th century, at least five new social movements in agriculture are emerging in the region. A trademark of these movements is their very explicit values orientation, which contrasts with previous values. The prevailing values of conventional

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Marketing Page: Confessions of a Reluctant Marketer

By Ron Poitras OK, here we go – gear up – one more logo, another brochure, and remember: bold captions, short, pithy phrases. Prepare your piece of good design to float as high as possible in that chaotic ocean of mediaspace. So much doubt in the process! Does anyone read this stuff anymore? Thousands of

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Farmers in Residence Profitable Farming

Requires Creative Strategies By Holli Cederholm In talking with friends from my suburban childhood home about my post-college career path as an organic farmer, the last quality that any of them attributed to farmers is business savvy. In fact the composite group consisting of graphic designers, yoga instructors, plumbers, bartenders, and more than one office

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Business

by Melissa White Pillsbury For many farmers, time spent figuring out where and how to sell farm products is not their favorite task; but profitable sales are a must for a successful, long-term business. Spending time in winter preparing for the coming season can alleviate much of the displeasure some associate with marketing and recordkeeping.

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